Bryce Underwood, encircled by a slew of reporters and cameras, was relieved to make his commitment to Michigan official with ...

The partnership with Barstool is part of a massive NIL effort that was used to flip the prized quarterback from LSU to ...

The real push for Bryce Underwood, at least on the financial side, apparently began back in late September when Barstool ...

Bryce Underwood of Belleville nearly went to LSU, but Michigan Wolverines were able to sign nation's No. 1 prospect for their ...

Dave Portnoy, the Barstool Sports founder and University of Michigan alum, opened the curtain for a behind-the-scenes ...

Michigan flipped Bryce Underwood’s recruitment from LSU by devising and putting forward a plan to get Underwood to Ann Arbor.

Dave Portnoy is telling his side of the story. The Barstool Sports founder went on the brand's "College Football Show" and ...

The owner of Barstool Sports and prominent Michigan alum had quite the reaction to Bryce Underwood's flip to the ...

After the initial reports, many Wolverines fans praised Barstool Sports president Dave Portnoy for securing the No. 1 recruit ...

While it’s easy to piece together why Michigan alums Tom Brady and Dave Portnoy aided the process, some wondered how Ellison fit into the picture.

Last week, ESPN Baton Rouge radio host Matt Moscona said he was told Michigan agreed to pay Underwood $12 million. I’m told ...

Michigan called in the big guns to get new star quarterback Bryce Underwood to flip his college commitment. Portnoy, who is ...