Publicis Groupe's chief executive Arthur Sadoun has welcomed the announced Omnicom-IPG deal, saying it offers an opportunity ...
S4 Capital head and former WPP chief talks to Campaign about Omnicom-IPG's $30 billion mega-merger—predicting 7,500 job cuts, ...
Over 85 senior media and marketing leaders came together to raise over HK$1.1 million for the Hong Kong charity in support of ...
With Australia set to ban social media for under-16s next year, the digital landscape faces a seismic shift. As younger ...
Lee, CCO of Ideot and 2025 Direct and Outdoor juror, shares insights on the agency’s journey, its award-winning campaign, and ...
Special and Howatson+Company were the only agencies to win more than one Gold on the night, but The Monkeys scooped the ...
Campaign 's 2024 Asia-Pacific Agency of the Year awards have drawn the curtain on another year of exceptional creativity and ...
With Australia set to ban social media for under-16s next year, the digital landscape faces a seismic shift. As younger audiences move offline and platform trust erodes, marketers must fundamentally ...
Malkani might be a maverick of his craft as L&K Saatchi & Saatchi's co-CCO by day, but this multifaceted creative is a ...
But the random reemergence of Vanilla Ice isn't to launch a new single or unleash a new rap hook that gets stuck in your head for decades, it's to launch the Export Ultra Cold Call Back Service — a ...
As the CEO of MSL APAC and the Publicis Groupe global lead on Samsung, Key discusses the role of PR in brand success and ...
Can machine learning enabled bidding minimise the need for manual adjustments and drive better economics for advertisers and developers to create a more streamlined mobile advertising ecosystem?